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Press and media – Groenewold IT Solutions, team and office atmosphere
Press & media

Press & media

Selected interviews and articles featuring Groenewold IT Solutions GmbH and our perspective on tailor-made software and artificial intelligence in practice.

The publications below appear on third-party editorial sites. For citation or image requests, please use our contact form.

Wissen – Amazon Prime Video

TV documentary · WTV Wirtschaft Television · Season 4, Episode 1 · 2026 · German

How software shapes everyday life

In the Amazon Prime series Wissen (Season 4, Episode 1), Björn Groenewold discusses how software drives smartphones, cars, hospitals and businesses – and why tailored software development remains decisive for SMEs. (Episode in German.)

Open episode on Amazon Prime Video
founders Magazin issue 92 cover featuring Björn Groenewold: A tool does not replace a goal

founders Magazin

Cover interview · Success · Issue 92 · 2026 · German

A tool does not replace a goal – what companies overlook in the AI hype

In the cover interview of the current issue, Björn Groenewold discusses purposeful AI adoption in business: why tools alone cannot replace strategy, typical pitfalls in deep digital transformation, and how methodical delivery with measurable value beats short-term hype. (Article in German.)

Open issue 92 on founders-magazin.de

Coaching ASS Magazin

Interview · Business · German

Björn Groenewold: Software als Wettbewerbsvorteil

Discussion of custom software versus rigid off-the-shelf products, the role of AI in transformation, common pitfalls in IT projects, and long-term partnership — with practical guidance for companies planning software or AI initiatives. (Article in German.)

Read the interview on coachingass.de

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