The decision to develop a new software is a big step for every company. At least as important is the question of how* this development should take place. Basic...
“Digitalization is not an IT project—it is a business strategy.”
– Björn Groenewold, Managing Director, Groenewold IT Solutions
> Key Takeaway: In-house development pays off for long-term products requiring deep domain knowledge and available recruiting budget.
Outsourcing makes sense for time-limited projects, missing specialized expertise, or the desire for a quick project start.
A hybrid model — core team internal, specialists external — often combines the best of both approaches.
Inhouse vs. Outsourcing: When is it worth what [software development](/services/software development)?
Short: The decision to develop a new software is a big step for every company.
The decision to develop a new software is a big step for every company. At least as important is the question of how* this development should take place. Basically, there are two models: in-house development through a separate team or outsourcing to an external service provider.
Both approaches have their specific advantages and disadvantages. But when is it worth what option? This article highlights the crucial factors to make your choice easier.
What does in-house software development mean?
Short: During in-house software development, a company builds up its own team of developers, designers and project managers, which is permanently employed in the company.
During in-house software development, a company builds up its own team of developers, designers and project managers, which is permanently employed in the company. This team works exclusively on the company's projects and is deeply integrated into corporate culture and processes.
Advantages of in-house development
A dedicated developer team mainly offers one: maximum control. Direct communication and spatial proximity enable quick coordination and flexible adaptation to new requirements. The team develops a deep understanding of business goals, products and corporate culture, which can lead to higher identification and often to better product quality.
In the long term, valuable internal knowledge is built and secured.
Disadvantages of in-house development
The biggest drawback is the high cost. Recruitment of qualified professionals is expensive and time-consuming. In addition, there are ongoing costs for salaries, social benefits, jobs and training. The company also bears the full risk of human bottlenecks, such as by termination or illness.
The scalability of the team is often only possible slowly and with considerable effort.
What does outsourcing of software development mean?
Short: When outsourcing, the software development is wholly or partially awarded to an external service provider.
When outsourcing, the software development is wholly or partially awarded to an external service provider. This partner may be located in the same country (Onshoring), in a nearby country (Nearshoring) or on another continent (Offshoring).
The service provider provides a dedicated team or individual experts who implement the project according to the client's requirements.
Benefits of outsourcing
The decisive advantage of outsourcing is the cost and time savings. Companies save the complex recruitment process and often benefit from cheaper hourly rates, especially when offshoring. They also receive immediate access to a global talent pool with specialised professionals who might be difficult to find for their own project.
External service providers also often bring valuable experiences from numerous other projects. The model is highly scalable: teams can flexibly increase according to project requirements
Sources: Unless cited inline, market figures and percentages are for orientation; see public sources such as Bitkom (2025) and Destatis. Project budgets and examples: Groenewold IT Solutions, internal reporting 2026.
References and further reading
Short: The following independent references complement the topics in this article:
The following independent references complement the topics in this article:
- Bitkom – German digital industry association
- German Federal Office for Information Security (BSI)
- European Commission – Digital strategy
- MDN Web Docs (Mozilla)
- W3C – World Wide Web Consortium
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About the author
Managing Director of Groenewold IT Solutions GmbH and Hyperspace GmbH
For over 15 years Björn Groenewold has been developing software solutions for the mid-market. He is Managing Director of Groenewold IT Solutions GmbH and Hyperspace GmbH. As founder of Groenewold IT Solutions he has successfully supported more than 250 projects – from legacy modernisation to AI integration.
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