As of: 19 June 2026 · Reading time: 4 min
Key takeaways
- In today's digital landscape, customized software is no longer a luxury for many companies, but a need to remain competitive.
- Individual software can process...
In today's digital landscape, customized software is no longer a luxury for many companies, but a need to remain competitive. Individual software can process...
“Good software is not an accident—it comes from a structured development process with clear quality standards.”
– Björn Groenewold, Managing Director, Groenewold IT Solutions
Individual software finance: What options do companies have?
Short: In today's digital landscape, customized software is no longer a luxury for many companies, but a need to remain competitive.
In today's digital landscape, customized software is no longer a luxury for many companies, but a need to remain competitive.
Individual software can improve processes that increase efficiency and enable new business models. However, the development of such solutions is often associated with considerable investment.
Many companies, especially small and medium-sized enterprises (SMEs), are therefore faced with the question: how can such a development be financed?
Fortunately, there are a variety of possibilities for Software financing that go beyond the traditional equity investment.
The challenge of software financing
Short: Executive answer: In today's digital landscape, customized software is no longer a luxury for many companies, but a need to remain competitive.
Executive answer: In today's digital landscape, customized software is no longer a luxury for many companies, but a need to remain competitive.
For Funding individual software: What options do companies have?, see View services und Discover solutions on our website for implementation paths and planning.
The decision for individual software is a strategic point of departure. Unlike standard software, which is often available as a monthly subscription, initially higher costs are incurred in developing tailor-made solutions.
These include not only pure programming, but also conception, design, implementation and continuous maintenance. For many companies, therefore, the question arises about the appropriate Software financing.
Overview of classical and alternative financing models
Short: Companies have different ways to finance the development of their individual software.
Companies have different ways to finance the development of their individual software.
The choice of the right model depends on the size of the company, the financial situation and the readiness to risk.
Individual financing: The direct path
Short: The most obvious option is financing from own resources.
The most obvious option is financing from own resources. Companies with sufficient cash or reserves can bear the development costs directly.
This provides maximum independence and avoids interest payments or the leasing of business shares.
However, this option cannot be implemented for any company, in particular for start-ups or SMEs with limited financial resources.
Foreign capital: Bank loans and loans
Short: The classic way of foreign capital leads to banks and credit institutions.
The classic way of foreign capital leads to banks and credit institutions. An investment loan can provide the necessary funds for software development. A prerequisite for this is generally a good creditworthiness and a convincing business plan, which represents the planned software project and its expected return on investment (ROI). Banks often require security, which can be a hurdle for young companies.
Leasing and Rental Purchase: Flexible Use Models
Short: An increasingly popular alternative is software leasing or renting.
An increasingly popular alternative is software leasing or renting. Instead of buying the software, the company pays monthly rates for their use. This protects liquidity and allows for better planning of costs.
At the end of the runtime, the software can often acquire to a predetermined residual value
References and further reading
Short: The following independent references complement the topics in this article:
The following independent references complement the topics in this article:
- Bitkom – German digital industry association
- German Federal Office for Information Security (BSI)
- European Commission – Digital strategy
- MDN Web Docs (Mozilla)
- W3C – World Wide Web Consortium
"Cloud-native only pays off when operations, security, and cost model match the architecture—otherwise you ship complexity faster."
— Björn Groenewold, Managing Director, Groenewold IT Solutions
Frequently Asked Questions (FAQ)
What is this article about: “Funding individual software: What options do companies have?”?
Here we cover Funding individual software: What options do companies have? — focused on architecture, process, and business outcomes.
In short: In today's digital landscape, customized software is no longer a luxury for many companies, but a need to remain competitive. Individual software can process...
Who benefits most from the content described here?
Typical readers are business and IT leaders in Software development who want to secure quality, security, and maintainability over the long term.
How does this topic fit into an IT or digital strategy?
In a digital strategy, prioritize stable core processes first, then extensions. See also professional software development and consulting. For multi-system landscapes, IT consulting and architecture helps align vendors and internal teams.
What are sensible next steps if we need support?
If you need support with design, delivery, or modernization: schedule an appointment or outline your project via contact.
About the author

Managing Director of Groenewold IT Solutions GmbH and Hyperspace GmbH
Since 2009 Björn Groenewold has been developing software solutions for the mid-market. He is Managing Director of Groenewold IT Solutions GmbH (founded 2012) and Hyperspace GmbH. As founder of Groenewold IT Solutions he has successfully supported more than 250 projects – from legacy modernisation to AI integration.
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