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Shopware development – e-commerce dashboard with product catalogue, checkout and ERP interfaces

Shopware 6 Development, Plugins and ERP Integration

For mid-sized companies: custom shops, plugins and ERP integration—GDPR-ready, performant, no offshore guesswork – delivery and project ownership from Germany (Leer/East Frisia), named contacts, no offshore guesswork.

Shopware 6 · B2B suite · plugins · ERP integration · Made in Germany
  • 250+ delivered projects
  • 5.0 stars on Google
  • 100% engineering in Germany

Shop Scope and Features

At project start we define edition, sales channels, catalogue, customer groups, pricing logic and checkout. Community Edition can provide an open-source base; commercial capabilities and vendor services are included only when their benefit justifies recurring cost. The proposal records current vendor prices and contract terms with source and check date.

Our scope can include architecture, configuration, theme, plugin, migration, interfaces and testing. A Shopware-specific reference is published only when the project, version and our contribution are confirmed. General e-commerce work is not presented as proof of Shopware delivery.

Plugins and ERP Integration

A custom plugin keeps business logic outside the Shopware core. For example, an order can receive defined attributes based on customer group, delivery mode and approval status. Automated tests cover installation, deactivation, updates and affected cart and checkout paths, reducing later release risk.

ERP integration sends products, variants, prices and stock to the shop and returns orders and status messages. Delta synchronisation, an error queue, retry rules and manual overrides belong to the flow. Technical delivery is detailed in our API integration service.

Migration and Updates

Migration starts with a data inventory, URL mapping, extension assessment and acceptance criteria. Test imports cover products, variants, customers, orders and media. Before cutover we validate redirects, payment, shipping, tax logic and ERP reconciliation and document a rollback path.

Updates run on staging first. Compatibility checks, automated core journeys, performance comparison and business acceptance precede production. For platform selection, compare our online shop delivery and Magento development.

Shopware 6 — the leading e-commerce platform in the DACH region

Shopware 6 is an API-oriented commerce platform for B2B and B2C scenarios. Fit depends on catalogue, pricing logic, integrations, team and operating model. We do not treat market-position, edition-feature or vendor-price statements as permanent; they are checked against current Shopware material before each decision.

As a specialised Shopware agency based in East Frisia we develop custom shops, themes and plugins – from concept and implementation through to ongoing maintenance. We integrate Shopware into your existing IT landscape: ERP (Odoo, SAP, Navision), PIM, inventory systems and payment providers.

Related: online shop creation, e-commerce and CMS platforms and e-commerce solutions. Technology overview: Shopware Development.

Shopware 6 shop development – B2B and B2C storefront with product catalogue

Our Shopware services

From B2C relaunch to B2B suite with ERP sync – with clear scope and fixed price after a discovery workshop.

Shopware 6 shop development

We build custom Shopware 6 shops from the ground up: UX concept, custom theme and full shop configuration (payment methods, shipping rules, tax classes, multilingual setup). For B2B shops we configure customer groups, tier prices, approval workflows and quick-order features.

Shopware plugin development

When standard plugins do not meet your requirements, we develop custom Shopware plugins: product configurators, calculation logic, interfaces to external systems, custom checkout extensions or admin modules for special workflows.

ERP and PIM integration

Shopware 6 offers a full REST API. We build interfaces between Shopware and your ERP (Odoo, SAP, Navision), PIM or inventory system: products, prices and stock sync automatically; orders flow back into the ERP.

Shopware migration and performance

Still on Shopware 5 or another platform (Magento, WooCommerce, Oxid)? We migrate your data structurally to Shopware 6 – with minimal downtime and full data consistency. We also optimise performance: caching, Elasticsearch, CDN and lazy loading for better Core Web Vitals.

Shop development

Custom Shopware 6 shops for B2B and B2C – custom theme, configuration and GDPR baseline.

Plugin development

Tailored plugins for individual requirements – update-compatible and following Shopware best practices.

ERP integration

Automatic sync of products, prices and orders with SAP, Odoo and similar systems.

Performance and migration

Shopware 5 migration, platform switch and performance tuning – fast shops, better conversion.

Thorsten Frieling
„With Shopware 6, architecture matters—not the theme alone: B2B pricing logic, ERP sync without double maintenance and plugins that survive updates—or the shop becomes an expensive island solution.“
Thorsten FrielingDipl. Inf. (FH)Project manager & e-commerce specialist

Shopware B2B and checkout – processes before pixels

Successful Shopware projects clarify roles, approvals and integration paths first—then theme, Rule Builder and checkout. That keeps the shop scalable as catalogues and customer groups grow.

Shopware B2B process – approvals, tier prices and ERP connection

Shopware technology stack and integration ecosystem

Shopware 6 builds on Symfony, PHP and MySQL—plus Elasticsearch, Redis, CDN and ERP interfaces. We choose edition, extensions and hosting to match catalogue size and peak traffic.

Shopware 6 logoShopware 6
Symfony logo – Shopware frameworkSymfony
PHP logo – Shopware backendPHP
MySQL logo – Shopware databaseMySQL
Redis logo – cache and sessionsRedis
Stripe logo – payment integrationStripe

B2B & catalogue

Customer groups, tier prices and approval workflows—even with large variant catalogues at scale.

Storefront & conversion

Custom themes, Rule Builder and stable checkout flows—measurable under load, not only in demos.

Integration & operations

ERP sync, payment routes and Shopware updates on a plan—with staging, monitoring and clear SLAs.

We plan ERP, PIM and payment connections in the workshop—see API integration and Shopware technology.

Typical Shopware scenarios in practice

Shopware admin dashboard – orders, revenue and catalogue KPIs

Shop dashboard & orders

Shopware 6 administration with order overview, revenue charts and catalogue control—for e-commerce and sales teams.

Shopware ERP integration – bidirectional sync with ERP and PIM

ERP & PIM connection

REST API sync for products, stock, prices and orders—typically with Odoo, SAP or Navision.

Shopware plugin and theme development – extensions and custom templates

Plugins & themes

Custom extensions and Twig themes kept update-safe—no core hacks, following Shopware best practices.

Shopware 6: enterprise e-commerce for mid-market merchants

Shopware 6 provides a modular architecture for mid-market merchants. Plugins extend functionality outside the core, while APIs connect ERP, PIM, marketplaces and other channels. Suitability and effort are assessed from the actual data and business process, not an unverified market-leadership claim.

A professional Shopware 6 project starts with system architecture: which extensions, which ERP integration, which hosting infrastructure. We build performance-optimised shops with Varnish cache, CDN and structured data for maximum SEO impact.

  • Shopware 6 Open Source: free baseline with full API access
  • Plugin ecosystem: 5,000+ extensions in the Shopware Store
  • ERP integration: REST API for SAP, Navision, Odoo and other systems
  • Headless commerce: Shopware as API backend for React/Vue.js frontends
  • Multilingual and multi-currency: native support for international shops
  • B2B suite: customer groups, minimum order quantities and individual price lists

We develop Shopware 6 shops from concept to launch – including ERP integration, SEO optimisation and team training. First consultation free of charge.

Frequently asked questions

FAQ on Shopware development

Platform choice and architecture

What does a Shopware 6 shop cost?
The online shop cost calculator gives EUR 5,950 – 99,645 excl. VAT as the non-binding overall range for a Shopware 6 shop. Theme, configurators, ERP/PIM integration, B2B features and multi-store determine the result. Community Edition is free; Shopware Commercial licences are separate manufacturer costs under the current agreement. Orientation: online shop costs and project check.
Shopware 6 or WooCommerce — which fits better?
Shopware 6 is an option for DACH-focused commerce, ERP integration, variant-rich catalogues and B2B requirements such as customer groups or tier prices. WooCommerce fits when WordPress is already in place and the assortment stays manageable. Performance, extensibility and operating cost depend on architecture, extensions, data volume and hosting for both platforms. We compare these factors for the actual project in our Shopware vs Magento comparison.
Shopware or Magento — when which platform?
Shopware 6 often fits DACH-oriented mid-market projects with a manageable platform team. Magento Open Source or Adobe Commerce can fit complex multi-store structures, internationalisation and deep B2B pricing logic. Catalogue size alone does not decide: integrations, edition, extensions, team skills and operations shape TCO. No edition is automatically GDPR-compliant. We compare the options in Shopware vs Magento and against Magento development.
What is the difference between a Shopware theme and an extension?

A theme affects visual appearance: colours, fonts, layout and Twig templates.

An extension (plugin) adds features or changes business logic – e.g. a new payment module, product configurator or ERP sync. Themes are more stable across updates; extensions may need adjustments on major releases.

We separate presentation and logic cleanly so updates stay predictable.

Headless Shopware – when is API-first worth it?
A classic Shopware frontend goes live faster and is more SEO-friendly out of the box. Headless with React, Vue or Next.js pays off for omnichannel (app + web + POS), highly individual UX or separate release cycles for marketing and IT. Shopware 6 provides REST and Store API. We plan architecture and hosting from the start – see also Next.js development for storefronts.

Costs, licences and migration

How does Shopware 6 compare in cost to Shopify or WooCommerce?

Shopware Community Edition is available as an open-source base; commercial Shopware plans, Shopify subscriptions and optional extensions create separate vendor costs.

Prices, edition names, revenue components and contract terms change. We therefore verify current vendor pricing before every proposal and record the check date.

Total cost also includes development, hosting, updates, payment services, plugins and internal operations. [Source: current price pages of Shopware, Shopify and the selected extension vendors; recheck before proposal.]

How do we migrate from Shopware 5 to Shopware 6?
Shopware 5 is end-of-life; the absence of vendor maintenance increases operational and security risk depending on the estate. A migration transfers product data, customer data, order history and SEO URLs after validation. Designs and extensions are assessed for Shopware 6 and rebuilt where required. We plan test imports, a rollback scenario and a 301 redirect matrix outside peak season. See also legacy modernisation for adjacent legacy systems.
Can you migrate from Magento, WooCommerce or Oxid to Shopware?

Yes.

We extract catalogue, customers and order history, map attributes to the Shopware data model and define redirects for existing URLs. Themes and plugins are reassessed instead of carrying incompatible logic forward.

Duration depends on data quality, extensions, integrations and acceptance scope; staging sign-off precedes the DNS switch.

What is Shopware Flow Builder and when is it useful?

Flow Builder automates business processes without code: send order confirmations, segment customers, trigger stock notifications, create internal tasks.

For standard workflows Flow Builder is often enough. For complex processes with external APIs, ERP feedback or custom calculation logic we develop custom extensions via the plugin mechanism – update-safe and testable.

B2B, integrations and operations

What is Shopware B2B Suite and is it worth it?

Commercial Shopware B2B capabilities may cover customer groups, individual prices, order limits, approvals, quick ordering and quote processes depending on the current edition.

We verify available modules and licence terms with the vendor. Viability does not follow from a blanket customer count; roles, pricing logic, order volume and process cost matter. Smaller B2B cases may be covered by targeted extensions.

Can Shopware 6 integrate with our ERP system?
Yes. Shopware 6 offers a full REST API for bidirectional sync: products, stock, prices, orders and customer data. For SAP, Odoo, Navision/Business Central and Sage there are connectors or modules; where none fit we build middleware with error logging and manual overrides. Details: API integration and system integration.
Which SEO features does Shopware 6 offer?
Shopware 6 includes clean URL structures, meta tags per product and category, canonical URLs, XML sitemap, structured data (Schema.org) and hreflang for multilingual shops. These features do not guarantee rankings; content, indexability and technical quality must be checked in the actual store. For service context see online shop creation and Shopware vs Magento in our topics area.
How do maintenance, updates and performance optimisation work?
We run staging with production-like data, test extensions before Shopware updates and use deployment pipelines (Composer, cache warmup). Performance: Elasticsearch, Redis/Varnish, CDN, AVIF images and Core Web Vitals checks before go-live. SLAs for patch windows are agreed in the maintenance contract – updates stay predictable instead of reactive. Hosting: managed hosting.

Request Shopware project

Describe assortment, B2B requirements and ERP landscape – we outline architecture, edition and a realistic timeline Made in Germany from Leer/East Frisia.

Scope: Shopware vs. generic shop

Shopware 6, agency work and ERP interfaces—not every e-commerce platform. Platform overview: CMS & e-commerce platforms; delivery: online shop creation.

Related paths and adjacent topics

Service overview: Software & platforms (overview)

More services in software & platforms

Adjacent service categories

Björn Groenewold

Up to 50% of your investment via BAFA/KfW

Use our funding calculator to see which government grants may apply to your project.

Björn Groenewold – Managing Director