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ChatGPT vs. eigene LLMs: Was ist die bessere Wahl für Ihr Unternehmen? - Groenewold IT Solutions

ChatGPT vs. own LLMs: What is the better choice for your company?

Software development • 17 January 2026

As of: 23 September 2026 · Reading time: 4 min

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Key takeaways

  • In today's digital landscape, companies who want to use artificial intelligence are facing a crucial question: Should they put on proven solutions such as ChatGPT or into ...

In today's digital landscape, companies who want to use artificial intelligence are facing a crucial question: Should they put on proven solutions such as ChatGPT or into ...

Good software is not an accident—it comes from a structured development process with clear quality standards.

Björn Groenewold, Managing Director, Groenewold IT Solutions
In short

ChatGPT (via API) offers instant access without infrastructure effort. However, sensitive data leaves the company.

Custom LLMs (e.g., based on Llama) provide full data control and customizability but require GPU infrastructure and ML expertise.

The choice depends on data privacy needs, budget, and desired customization depth.


In today's digital landscape companies who want to use artificial intelligence are facing a crucial question.

Should they rely on proven solutions such as ChatGPT or invest in the development of their own, company-specific Large Language Models (LLM)?

Both approaches offer unique benefits and challenges. This article highlights the most important aspects to make your decision easier.

The tempting simplicity of ChatGPT

In today's digital landscape, companies who want to use artificial intelligence are facing a crucial question: Should they put on proven solutions such as ChatGPT or into .

Leaders exploring ChatGPT vs. own LLMs: What is the better choice for your company? can use AI & Machine Learning, Cost Calculator: AI Development sowie Discover solutions as structured entry points.

ChatGPT, built by OpenAI, has conquered the world by storm and offers an impressively powerful and at once ready-to-use solution for a variety of applications.

ChatGPT integration company allows to quickly benefit from the benefits of AI without having to invest in expensive infrastructure or specialised personnel.

Advantages of using ChatGPT

  • Fast rollout: Because it is an API-based solution, integration into existing systems and processes is relatively simple and fast.
  • Low initial investment: There are no high costs for hardware or model development. Payment is usually based on use.
  • Scalability: OpenAI's infrastructure allows smooth scaling as required.
  • Maintenance and updates: OpenAI takes care of the continuous development and maintenance of the model.

Cons and concerns

  • Data protection: The transfer of sensitive business data to an external provider may represent a major security risk.
  • Dependence: Companies are dependent on price models, usage restrictions and access of the provider.
  • Restricted adjustment: The options for adapting the model to specific enterprise needs are limited.

The strategic investment in an own LLM

Short: The development of its own LLM is a much more complex process.

The development of its own LLM is a much more complex process. However, it offers maximum control and adaptability.

This approach is especially suitable for companies with specific needs and high data protection needs.

Benefits of your own LLM

  • Maximum control and data sovereignty: All data stay in the company, which helps compliance with privacy policies.
  • Completed adjustment: The model can be trained and improved exactly to the needs and the specialist language of the company.
  • Independence: There is no dependency on external suppliers whose prices or business decisions.
  • Competitive advantage: A tailor-made LLM can create a unique competitive advantage.

Challenges at Self-Hosting

  • High cost: The acquisition of powerful hardware (GPUs/TPUs) and operating costs are major.

References and further reading

The following separate references complement the topics in this article:

Frequently Asked Questions (FAQ)

What is this article about: “ChatGPT vs. own LLMs: What is the better choice for your company?”?

This post explores ChatGPT vs. own LLMs. What is the better choice for your company? from the perspective of needs, typical pitfalls. And sensible next steps. In short.

In today's digital landscape, companies who want to use artificial intelligence are facing a crucial question. Should they put on proven solutions such as ChatGPT or into ...

Who benefits most from the content described here?

Useful for project leads and product owners in Software development who must choose between standard software, custom development, and integration.

How does this topic fit into an IT or digital strategy?

Technically and organizationally, alignment with experienced partners pays off — from requirements to operations; start with the [services overview](/en/services/software-development). For multi-system landscapes, [IT consulting and architecture](/en/services/it-consulting) helps align vendors and internal teams.

What are sensible next steps if we need support?

A practical next step: book a consultation and clarify which MVP or pilot fits your team and landscape.

About the author

Björn Groenewold
Björn Groenewold(Dipl.-Inf.)

Managing Director of Groenewold IT Solutions GmbH and Hyperspace GmbH

Since 2009 Björn Groenewold has been developing software solutions for the mid-market. He is Managing Director of Groenewold IT Solutions GmbH (founded 2010) and Hyperspace GmbH. As founder of Groenewold IT Solutions he has successfully supported more than 250 projects – from legacy modernisation to AI integration.

Software ArchitectureAI IntegrationLegacy ModernisationProject Management

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Practical next steps after ChatGPT vs. own LLMs: What is the better choice for your company?

ChatGPT vs. own LLMs: What is the better choice for your company? addresses a practical choice for product and IT teams. Start with one clear goal: turn a useful AI idea into a governed process with clear data and risk boundaries.

Check the current process, the data involved, and the result users need. Then record the main risks and define a small first step. This keeps the decision easy to review and gives your team a shared basis.

For implementation support, our AI development for business connects the article's guidance with architecture, delivery, and stable operations. Engineering and project ownership stay with our team in Leer, Germany.

This post belongs to Software development. Browse the related Software development articles or use the English software blog for other topics.

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